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o2digitalagency

O2

O2 is an Australia based affordable web design company. We provide full service of marketing firm specializing in custom web design, Digital Marketing, Pay Per Click and Reputation Management. Call us now for our web design packages.

Want To Add On Your Clientele – Check Out New Avenues Of Conversion Of Existing Product & Service

Website marketing or digital marketing is the most booming technology to capture a new set of audience for your existing product or services. If you are about to explore this segment or already have a website but that is not fetching the desired result then you must modulate or revamp it. Some top-notch web development companies in Australia has created a niche where they have a successful record of using most updated technology and earning overreached ROI. Here we go with some set of points that may give you insight.

Social Media Marketing Or Optimization

Social media marketing is the most booming platform to reach a new set of audience, fetch them as leads and convert as sales. As it has the benefit of mass sharing, showing customized ad and target filtered consumers so it has marked a high success rate. As it involves technological updates and implementation so you may opt for budget-friendly SMO service packages that can upgrade the conversion rate.

 

SEO – Search Engine Optimization

This is another eminent mode of online marketing as it is now a common practice to search online before buying any product. Even with the rise of e-commerce and online mode of selling retail market is at a stake. If you are not pro into it then an agency with featured digital marketing package in the Australian market can best help you to augment the organic search and conversion.

Website marketing

It involves promoting your website on the online segment and branding it across a vast geographical area without any physical presence. Hence it explodes a vast segment of consumers. To strengthen the brand efficacy quality product and excellent website functionality is very important.

Video Marketing

A recent study has revealed that video marketing or video of product demo influences 56% of the buying decision. With YouTube and other similar platform, video marketing has taken roaring height. Moreover integrating videos in website to explain the features of the products enhances viewer’s retention time hence increases the rank.

Design of the website

With the change in look and feel with attractive colors matching the product profile, font typography and design can attract more consumers in the same product and service. Color has an amazing effect on buying influence. Also product display, navigation features fetches repeated customers.

Chat bots

Integrating chatbots to your website gives a feel of real interaction with a customer support executive from the backend team which enhances customers’ convenience and confidence. Put a real image of the team member so that it doesn’t seem like speaking with a robot.

Call - to - Action

Certain call to action functionality can enhance sales and customers’ attention. Font, typography, and content, in this case, are very important. It connects consumers with USP and special benefits provided by the company.

Content Marketing

Adding a blog page, or sharing various articles and blog on online medium about updates, usage and product information enhances authenticity and also brings new customers in the business. Content marketing is an integral part and is offered under any digital marketing package in Australia which are keyword optimized and address customer’s general queries.